I'm really happy to share the first three, and darkest, shades from Zoya's new Naturel offering of neutral, mauve-y colors!

First, Zoya- Normani:


Normani is a bit hard to describe.  It's sort of taupe with maybe slight purple undertones, but it's not perfectly grey or brown or mauve.  So maybe "grey-leaning medium taupe" ?

Artificial light, two coats:



It dries ever so slightly darker than bottle color...but that probably doesn't show up in photos.

Window-filtered daylight:


I do feel like I've seen this color before- I can tell you it's extremely similar (possibly dupish) to Illamasqua- Stagnate, if you have that one.  Normani is noticeably more plum-toned than OPI- You Don't Know Jacques. Those two aren't dupes.

Outside, shade:



Pretty option for a neutral!

Formula: It's got a medium consistency, and self-levels quickly.  The texture is quite crellyish, which personally I'm a big fan of. My first coat was not sheer or streaky- just a bit thin at the cuticle. Two coats were all I needed! Very, very nice.
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Next, here is Zoya- Odette:


Odette is a very warm-toned, faded, light plum.  You could also call it a purple-leaning mauve, I think.  This shade is super lovely!

Artificial light, two coats:



Window-filtered daylight:


Outside, shade:



Formula: It's very similar to Normani, although seems slightly sheerer. The second coat feels thicker since it clings so well to the first, and it could be my imagination but it self-levels more perfectly than Normani. The color really deepens after two coats, which were all I needed.
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Last for today, Zoya- Brigitte:


Brigitte is a pinkened beige? Dusty rose/ mauve?  I'm not sure how to describe it, but it's very feminine and office-appropriate while still being interesting!

Artificial light, two coats:



Window-filtered daylight:


Brigitte is like a lighter version of Essie- Island Hopping, one of my favorite neutrals ever! Their color tones are pretty much dead on, but Island Hopping is a few shades darker. Logic follows that I would love this one- and I do! I think Brigitte is tied with Odette as my favorite of these three.

Outside, shade:



Formula: It's sheerer than the previous two (although the viscosity is sliiightly thicker),  and I had VNL after two coats, but it was only noticeable in very strong light. Overalll, very similar to Normani and Odette, though: crellyish and goes on very smoothly! I used two coats.






PS: Want to see a fabulous gradient using some of the Naturel polishes?  Check out The Mercurial Magpie's swatches (some on a darker skintone too)!
Disclosure: these polishes were provided to me for honest review, and all opinions are my own.